On Thursday I got some junk mail from Sports Illustrated, offering me a corporate rate for a year's subscription to SI. Now, I can understand why I'd get mail from SI--I've got a subscription to the Hockey News, after all, so one might think I'm interested in sports in general--but I really wonder why they'd offer me a corporate discount?
Unless I'm being naive and "corporate rate" is just another trick to make you think that you're getting a really great and special offer or something.